Friday, 14 February 2014

Reception Theory

BBC iPlayer - Sun, Sex and Suspicious Parents: Series 4: Episode 5
Preferred reading: The preferred reading for Sun, Sex and Suspicious parents is around 18 - 25 years old as they can relate to the people featured in the programme. Both males and females are in the preferred reading and it is probably directed at people lower down the socioeconomic scale.
Oppositional reading: People a lot older than the aforementioned target age as they probably won't be able to relate and will be totally against the way the teenagers act. Also people higher up the socioeconomic scale.
Negotiated reading: People a bit younger as they might be interested in going abroad with friends in the future, and people a bit older as they may be able to relate to things that happened in the past. Also parents may be interested as they can relate to the parents featured in the show.

ITV Player - Benidorm: Series 6: Episode 7
Preferred reading: I think that Benidorm is targeted at many people as there are factors which could appeal to most people; its main audience is families in C and below of the socioeconomic scale. It it targeted at both men and women and I'd say the average age is 13-50 but people of all ages watch it.
Oppositional reading: People who are higher up the socioeconomic scale would probably take an opposed view as it is not based on upper class people and they probably wouldn't be able to relate.
Negotiated reading: Most people would probably take a negotiated reading as they understand what is going on, but don't really act on the knowledge they have received. People who have never been to Benidorm or come across these kind of people would also probably take a negotiated reading.

4od - Jamie's Money Saving Meals: Series 2: Episode 11
Preferred reading: 25-50 year olds as the programme is all about money saving and it is between these two ages where people need to save their money (for children, wedding, new house, etc). It is probably aimed at people in E, D and C2 of the socioeconomic scale as they would be the types of people who need to save money. It is probably aimed at women as women are the stereotypical chefs of the house.
Oppositional reading: Younger people would probably find it boring and people higher up the socioeconomic wouldn't need to save money.
Negotiated reading: Men as they know what it is about but aren't really interested, and people slightly older or slightly younger.

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